东华大学管理学学院院长、教授、博士生导师、中国市场常务理事
Dean, Professor, Doctoral Supervisor, School of Management, Donghua
University, Executive Director of China Market Association
研究领域 Research Fields
市场营销、产业经济管理、创新创业、企业家精神和企业家经济
Marketing, Industrial Economic Management, Innovation and Entrepreneurship,
Entrepreneurship and Entrepreneur Economy
